Welcome

The MAC Executive Dashboard brings participating MAC centres together in one clear national view.

It helps MAC leadership, centre mangers, volunteers, and community members discover programs, understand centre activity, recognize community impact, and identify opportunities for improvement and collaboration.

1. About the Dashboard

Muslim Association of Canada

The Muslim Association of Canada (MAC), is a Canadian charitable organization focuses on serving communities across Canada through Islamic centres, schools, Islam and Dawah education, youth development, social services, and community outreach.

The Executive Dashboard focuses on activities provided through participating MAC masjids, community centres, chapters, and approved programme providers.

All MAC Centres. One Event Network.

MAC centres serve different communities, but they are part of one connected organization. The platform helps users discover centres, explore profiles, search programmes, view the events calendar, understand participation, review programme activity, open centre dashboards and narrative reports, collaborate, and learn from successful practices.

What Is the MAC Executive Dashboard?

Think of the dashboard as a single, unified view into MAC's centre network. The National Overview combines programme and event activity, Jummah and Fajr attendance, combined social-media followers, and volunteer participation from every reporting centre into one set of indicators — alongside searchable listings, centre profiles, calendars, and narrative reports.

Who Is the Dashboard For?

• MAC centre leadership
• Executive directors
• Centre managers
• Volunteers
• Community members looking for programmes and events

2. Main Dashboard Sections

3. Understanding the National Overview

The National Overview combines information from participating MAC masjids and community centres. It may display totals for programmes, sessions, Jummah attendance, social-media audience, Fajr attendance, and volunteers.

Participating Centres

A participating centre is a MAC masjid or community centre whose information is included. Some national indicators may use fewer centres when a metric has not been reported by every centre.

4. Centre Profile Definitions

5. Programmes and Events

Programme

An organized activity designed for an Islam and Dawah, educational, social, scientific, recreational, financial, outreach, or community-service purpose.

Event

An activity scheduled for a specific date or limited period, such as a community dinner, conference, workshop, open house, Eid celebration, fundraiser, family festival, or volunteer appreciation event.

Programme Versus Event

A programme is usually an organized service, learning activity, or recurring initiative. An event is usually connected to a particular occasion or limited period. Consistent classification is more important than the label.

6. Events Calendar Metrics

7. Attendance Metrics

Average Weekly Jummah Attendance

Average combined attendance across all Friday prayer services.

Friday Prayers per Week

Number of separate Jummah prayer services normally provided each Friday.

Jummah Languages

Languages used for Jummah khutbahs. The number of language-designated services should reconcile with the service count.

Average Ramadan Fajr Attendance

Average daily Fajr attendance during Ramadan.

8. Social-Media Metrics

Facebook Followers

Accounts following the centre's official Facebook page as of the update date.

Facebook Likes

Accounts that liked the official Facebook page.

Instagram Followers

Accounts following the official Instagram account.

Instagram Posts

Total published posts. Publishing volume is not engagement or impact.

Combined Followers

Facebook followers plus Instagram followers. The same person may follow both accounts.

Social Reach

Accounts that saw content during a defined period. Do not use "reach" for a simple follower sum.

K+

K means thousand. A plus sign indicates a rounded value or at least the displayed amount.

9. Volunteers

A volunteer is an individual who contributed time or support to a centre's activities during the reporting period. Volunteer activities may include Ramadan, Eid, summer camp, winter camp, programme support, setup, Jummah operations, registration, food service, youth activities, communications, fundraising, safety, administration, facility support, and outreach.

10. Programme Explorer

The Programme Explorer brings programmes and events from participating MAC centres into one searchable directory. It helps users identify available activities, providers, dates, intended audiences, price, and frequency. The programme list, category counts, and summary metrics should update together when filters change.

11. Official Programme Categories

12. Primary Categories and Secondary Tags

The Primary Category represents the programme's main purpose. Select exactly one primary category based on what the programme is mainly designed to accomplish. Secondary Tags provide additional characteristics without creating duplicate programme records.

Example: A free weekly sisters' Qur'an class during Ramadan may use Sisters Program as the primary category and Educational, Ramadan, Free, Weekly, and In person as secondary tags. The programme remains one unique record.

13. Category Counts

Each programme is assigned exactly one primary category. The number beside a category represents the number of distinct programme records assigned to that primary category under the active filters.

A programme should be counted in only one primary category, even when it could reasonably fit multiple categories. Secondary characteristics such as Youth, Educational, Ramadan, or Weekly should not create additional primary-category counts.

14. Programme Explorer Filters on all Events Calendar page

15. Search Results and Sorting

No Programmes Found: No matching programmes were found. Try adjusting or clearing one of the filters to explore more activities.

16. Programme Information Fields

Programme Name

Clear, brief, searchable, meaningful, and consistent public title of the programme or event.

Start Date

The first scheduled date of the programme or event. For a one-day activity, this is the same as the End Date.

End Date

The final scheduled date of the programme or event. For a one-day activity, this is the same as the Start Date.

Programme Category

The single primary category assigned to the programme based on its main purpose. The category must be selected from the approved primary categories listed in Section 12.

Audience

The primary audience the programme is intended for, such as Youth, Children, Families, Sisters, Seniors, or the General Community.

Duration

The length of each scheduled session or event. For recurring programmes, this refers to the duration of one session unless otherwise specified.

Event Frequency

The schedule pattern of the programme, such as Daily, Weekly, Every two weeks, Monthly, One-time, Weekdays, Weekends, Selected dates, or Seasonal.

Session Count

The estimated or reported number of sessions occurring during the programme period. For recurring programmes, session count is determined from the Start Date, End Date, and Event Frequency.

Paid or Free

Indicates whether participation requires payment or is free of charge.

Programme Fee

The required fee, when applicable, with the pricing basis clearly identified, such as per person, family, session, week, full programme, or starting price.

Provider Name

The centre, chapter, department, or approved partner primarily responsible for organizing or delivering the programme. The provider may differ from the venue.

Note: Session count should reflect the actual scheduling pattern. For example, a weekly programme running for 8 weeks has approximately 8 sessions, while a daily programme running for 10 days has approximately 10 sessions.

17. Audience Segmentation

Target Audience identifies the single primary audience the programme is intended for. Each programme must be assigned exactly one audience category from the approved categories below.

Because each programme has exactly one target audience, the audience categories are mutually exclusive. Therefore, the sum of all audience counts should equal the total number of distinct programmes, subject to the active filters.

18. Registration and Availability

Registration Required

Participants must register before attending.

No Registration Required

Attendance is possible without formal registration, subject to capacity and facility requirements.

Registration Open or Closed

Whether registrations are currently accepted.

Waitlist

Capacity is reached, but interested participants may join a waiting list.

Programme Capacity

Maximum number of participants the activity can accommodate.

Spaces Available

Estimated number of remaining registration spaces.

19. Delivery Format and Status

In Person

The activity takes place at a physical centre or identified venue.

Online

The activity is provided through an online platform.

In Person/online

The activity supports in-person and online participation.

20. Centre Dashboard Page

21. Centre Dashboard Header and Navigation

The header identifies the selected centre and reporting year and provides navigation to related centre and national resources.

22. About the Centre

The About Centre section introduces the selected masjid or community centre. It may explain the community served, location, purpose, facilities, priority audiences, principal programme areas, local needs, and role within MAC.

23. Programme or Portfolio Narrative

The Programme or Portfolio narrative summarizes the centre's collection of programmes, events, projects, and services. It may identify priority audiences, signature offerings, seasonal initiatives, youth and sisters' programmes, education, sports and recreation, Ramadan and Eid activities, and partnerships.

24. Centre Narrative Report

A Narrative Report is a structured written explanation of the centre's work. Its reporting period may differ from other dashboard sections.

25. Plan Review

A Plan Review is a structured operational discussion between centre leadership and relevant MAC stakeholders. It may examine progress, programme performance, community participation, operational challenges, facility projects, staffing and volunteer needs, chapter collaboration, strategic alignment, required support, and next priorities.

26. Narrative Report Structure

The narrative report is organized into the following subsections. These sections form part of the overall Narrative Report Structure and should be presented as subsections rather than independent top-level sections.

27. Ramadan Theme

The Ramadan Theme is a shared spiritual or educational focus guiding selected Ramadan activities.

Theme Implemented

Whether and how the centre intentionally incorporated the theme.

Aligned Events and Programs

Activities designed to reinforce the selected theme.

Khutbahs and Khatiras

How sermons and reminders supported the theme.

Challenges

Difficulties applying, communicating, documenting, or measuring the theme.

Highlights

Notable examples of implementation, participation, leadership, or community benefit.

Timestamp

Approximate location in a supporting recording.

28. Programmes and Events Overview

All Programs means every applicable category, audience, and price type in the reporting period, subject to active filters.

29. Space Capacity

All Areas Capacity is the combined approved or operational capacity of included spaces. The same physical space must not be counted twice.

30. Ramadan Fajr Comparison

First 10 Days Average

Average daily Fajr attendance during the first ten reported days of Ramadan.

Last 10 Days Average

Average daily Fajr attendance during the last ten reported days.

Attendance Trend

Whether attendance increased, decreased, remained stable, or could not be determined.

Percentage Change

Change from the first-period average to the last-period average.

Both averages must use comparable reporting methods.

31. Chapter Engagement

Chapter Engagement shows collaboration between a centre and a MAC chapter.

Events Hosted by Chapter

Number of valid events provided by a chapter at the selected centre.

Provider Name

Organizational unit primarily responsible for the programme.

Provider Name Values

Center

Accountability is provided by the Center.

Chapter

Service/program delivery is provided by the Center, while accountability is provided by the Chapter.

Chapter /Center

Accountability and responsibility are shared between the Chapter and the Center.

32. List of Programs

The List of Programs is the detailed table of the centre's programme and event records. Each row normally represents one unique programme or event.

Fields may include row number, programme name, supporting link, start date, end date, category, audience, duration, price status, fee, provider name, and centre or chapter designation.

Row Number

A sequential display number, not necessarily a permanent identifier.

Supporting Programme Link

May open an announcement, registration page, social-media notice, or source.

33. Source of Data

The Source of Data section identifies records used to prepare the dashboard and narrative report.

Primary Source

A direct record created by the responsible centre or team.

Supporting Source

Additional evidence providing context or confirmation.

See More

Expands a section to show additional narrative, evidence, or sources.

34. Missing and Estimated Information

Dash Symbol —

Not reported, unavailable, incomplete, not applicable, unverified, or not ready for publication. A dash does not mean zero.

Zero

A confirmed value of none.

35. Identifying Duplicate vs. Unique Program Records

A duplicate record occurs when the same programme appears more than once with identical details — same name, dates/time, category, target audience, price, and provider — without a valid reporting reason.

If the same programme name is offered to a different target audience, or held on different dates or times, it is not a duplicate. These should be documented as distinct cohorts or sessions.

36. Formula Button

The Formula button explains what is counted, which records are included or excluded, how repeated activities are handled, how active filters affect the result, and whether scheduled or completed occurrences are used.

37. Data-Quality Standards

38. Responsible Interpretation

The dashboard supports understanding, learning, accountability, and improvement. It should not be used to rank centres without considering community population, facility size, length of operation, staffing, volunteer capacity, funding, partnerships, programme space, construction or renovation, seasonal patterns, community needs, and reporting completeness.

39. Quick Tooltips

40. Frequently Asked Questions

This section answers common questions about the MAC Executive Dashboard, including how metrics are calculated, how filters affect results, what reported values mean, and how dashboard data should be interpreted.

41. Centre Dashboard Quality Checklist

• The centre name is correct.
• Every section shows its reporting period.
• Programme records are deduplicated.
• Recurring sessions use one consistent counting method.
• Categories follow approved definitions.
• Audience tags follow approved age ranges.
• Free and paid classifications are accurate.
• Social-media figures include an update date.
• Followers are not incorrectly labelled as reach.
• Jummah totals include the correct services.
• Capacity identifies included spaces.
• Volunteer cards disclose possible overlap.
• Narrative claims connect to evidence.
• Percentages show their calculation.
• Board requests are specific and actionable.
• Data sources are documented.
• Missing values use a dash rather than an assumed zero.
• Estimates are clearly labelled.
• Duplicate listings do not increase headline totals.

42. Recommended Dashboard Labels

43. General Dashboard Usage Notes

The Executive Dashboard Knowledge Base provides terminology, metrics, counts, categories, definitions, audiences, tags, data sources, data-quality standards, reporting guidance, formula explanations, and practical examples to support consistent understanding across all MAC centres.

Users are encouraged to review the relevant sections before interpreting any dashboard metric, applying a filter, or preparing a centre report.